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Peninsula Group Foundation

As a people focused business, our genuine care to help others is embedded through Peninsula’s very core, extending into the communities in which we live and work

Passion, commitment and dedication are interwoven throughout our business. Providing support for others is what we do.

Just as The Peninsula Group Foundation oversees the running of our fundraising efforts and charitable giving, our values define our purpose and vision. They are at the heart of everything that drives us. It’s a pairing that allows us to give back to our communities while building and elevating every aspect of our business-driven decisions.

Our business is defined, not by what we gain, but by what we give back

Our employee-led charity committee continues to look for innovative ways to raise funds for our chosen charities as we pledge our support to worthy causes around the globe.

Between 2019 and 2023 we raised £3m for Royal Manchester Children’s Hospital, £2m of which was dedicated to their iMRI scanner appeal, with an additional £1m for their general appeal.

In 2024 we launched new three-year long partnerships with charities around the world.

All our partner charities are selected via an employee nomination process.

The company matches all monies raised by employees, as well as providing additional support to our partner charities through pro-bono services.

#We Care

We’re stronger together, working together as a team. It’s absolutely key.

Peter Done

Peninsula Group CEO and Founder

@Peter_Done

How we support our partner charities

Peninsula Group empowers its employees, encouraging everyone to get involved in our charitable giving. Together we can achieve incredible things. Some of the ways in which we raise money include:

Payroll giving
Skydiving
Bake sales
Dragon Boat Racing
Organised challenge events including Greater Manchester Half-Marathon, the Great North Run, Peak District Challenge,Swim Serpentine, etc.
Employee led activities

Peninsula Group Global Day of Giving
Match funding charity events
Making a Difference….Together corporate campaign
Fancy dress and dress down days in office
London, Manchester, Berlin and Chicago marathons
Climbing Mount Kilimanjaro

Peninsula is a really good place to work. It’s easy for me to say that but not only do we build better businesses, we help support, encourage, and grow better employees.

Alan Price

Group Chief Operating Officer

@alan_price

Inspiring individuals

We are proud to support and promote awareness of lesser-known charities and worthwhile causes in the regions and countries where our companies are based, in order to make the biggest difference.

That's why we chose the following charities as our partners from April 2026:

UK: DEBRA UK, Together For Short Lives and Air Ambulances UK Over the next three years, we will raise £1million for each of these three charities, for a total commitment of £3million.

Ireland: Watch this space New charity partner being announced end of April 2026

Canada: SickKids Over the next three years we will raise $100,000 for the charity.

Australia: Sydney Children's Hospital Foundation

New Zealand: Starlight Foundation

We also provide support to other organisations, including:

Hideout Youth Zone
Heathwaite U11 football club
IntoUniversity
Other community organisations

Peninsula Chosen Charities

In 2026, Peninsula Group’s chosen charities are

All

United Kingdom

Republic of Ireland

Canada

Australia & New Zealand

Press office

Press Release - 07/04/2026

BUMBLEance and Peninsula HR and Health & Safety, Ireland, Partnership Raises €300,000 to Support Children’s Healthcare Journeys

Past rivalries put aside as Graeme Souness CBE and Sir Alex Ferguson team up to help stop the pain of EB

Press Release - 05/12/2024

Peninsula Group Global Day of Giving: Bike Challenge in aid of BUMBLEance

Read more# charity# Giving Tuesday# Global Day of Giving